Jessica Alba stands out from the gather in a challenging neon dress at Miu Miu store launch: It can certainly be difficult to stand out from the crowd at a shop launch with crowds of models and all-round beautiful people. But Jessica Alba certainly managed to make an impression last night in a daring sequinned and neon dress, which she teamed with tan platform sandals and a loose up 'do. The 29-year-old actress braved the freezing cold temperatures at the opening of the Miu Miu boutique in Bond Street alongside celebrities including American actress Emma Roberts.

Before attending the event, Jessica wrote on her Twitter page: 'Off to London -haven't been in snow in a min -apparently we're about 2 encounter more of a "blizzard" -Yikes TG 4 my new winter coat!' But there were no signs of her warm jacket as Alba arrived at the launch, posing for photographers in the pretty dress inside the store. Despite being something of a fashion icon, Sin City actress Alba recently revealed she doesn't worry too much about what she wears, but her two-year-old daughter Honor is already turning into a little fashionista.